You Are What You Read
By Nancy Fraze
Are you a reader? I hope so, because reading [information gathering] is a hot commodity in today’s business environment. I think it always will be!
Reading the Wall Street Journal, online technology journals and travel websites are just three areas that will open worlds of expertise to you.
Are you known to your management and in your department as a resource go-to person? When you hear a word, an acronym or a phrase you are not familiar with, do you write it down or change the subject because you are uncomfortable not knowing?
Recently, I read in the Wall Street Journal that several airlines had experimented with “random boarding” of passengers and found time-savings as well as less-filled onboard storage in rows near the entrance of the plane. The airlines next tried “window-middle-aisle” boarding patterns and that too proved highly favorable for speed and organization of passenger boarding. The article concluded by naming several carriers who had chosen to roll out “window-middle-aisle” boarding in the coming months.
I passed that information along to those I support and they were A) unaware and B) very grateful.
It’s not hard to begin reading for business. Find regional and national resources, such as USA Today, the Wall Street Journal, and online sources of current information. If you do not understand everything in the economics section, for instance, keep reading and try to focus on gleaning a single worthwhile tidbit. Grow your knowledge!
When you talk to your travel agent, ask what travel blogs or websites they find useful. When you visit the Notary Public, ask the same thing. When you coordinate a meeting at an off-site hotel, talk to the events planner about a site for the newest restaurants or food trends.
The point is to read consistently for business purposes. Explore what you do not know and gain more expertise in what you do excel in.
Having your managers’ back by consistently exercising good reading habits that helps form day-to-day success will increase your value. “You are what you read!”